Two weeks ago we had a look at the most discussed news articles on Swedish blogs in 2011, based on the number of incoming links from blogs to the four biggest Swedish news sites. But since we have a lot of other partners who use Twingly technology, we can also create rankings for other topics. Like for example books. With Adlibris and Bokus – two major online bookstores in the Nordics – connecting to the blogosphere via Twingly, we have all data on the most discussed books from those two sites on blogs across Sweden. In the following ranking we show you the 5 top books from both stores that received the highest number of incoming links from blogs (naturally those are all in Swedish).
As you can see, two books made it into both lists: ” Cirkeln” and “Matrevolution”. If you want to see what bloggers have written about the books in those lists and whether they are worth reading, click on a link and look for the Twingly widget on the product page.
Today we’re happy to announce that the two largest e-commerce sites for books here in Sweden, Adlibris and Bokus, have launched Twingly Blogstream on their sites to show blog links. Since Norstedts / Raben & Sjögren already are using Twingly on their sites as well, we can now proudly say that we have connected the blogosphere to the bookosphere.
The Twingly widget makes together with comments, reviews and social networks like Twitter and Facebook the shopping on these sites to a social experience and not just a informative buying experience. Books are perfect social objects, they make people connect with each other. The e-commerce sites for books haven’t been that social before despite that books are one of the most classic examples of social objects but with Twingly and other types of social media these sites have finally created a social environment that the books deserve.