We launched Twingly Channels in 2009 and it has been around as a social aggregation tool for about one year. The release this week changes the focus from social aggregation towards group communication and microblogging.
Last year, Twingly had a strong focus on sales which allowed that us to reach break-even. It was a healthy long-term goal for the company that we’re really proud of achieving. During 2010 we also put time into developing Twingly Live and Twingly Liveboard, which are real-time services that became popular among event organizers and media. By developing services like Twingly Channels and Twingly Live, we are exploring how we can develop tools for social conversations both for consumers and businesses.
With the release this week, the main view in a Channel is the Conversation view, showing all messages and comments among the members of the Channel. The link aggregation view is still present and very useful but is no longer the main view, this turns Twingly.com into a group microblogging tool rather than a RSS aggregation tool. A Channel on Twingly.com is like a discussion forum where the messages you post can be long or short however you like it.