The Swedish Public Service company for television, Sveriges Television (SVT), is our latest customer here in Sweden. They link back to blogs using Twingly Blogstream at their site, svt.se, and by doing that, they give more attention to opinions on their content.
Svt.se is a large Swedish site with both news, tv-tabloids and a lot of debate on their tv-productions. In their first move to engage bloggers, they will use Twingly on SVT Opinion, where people discuss and debate on current topics. Later on they will launch Twingly on every section of svt.se.